August 29, 2019

Notre Dame Global Partnerships has entered into a new partnership with Resonado, an award-winning startup company founded on the University’s campus. As the new  “Official Sound Partner of Notre Dame Athletics,” Resonado’s logo will adorn the headsets for the Fighting Irish football coaching staff.


“This partnership with Resonado highlights an uncompromising commitment to excellence in academics and athletics,” said University Vice President and James E. Rohr Director of Athletics Jack Swarbrick. “As a company founded by talented Notre Dame students and incubated at Notre Dame’s IDEA Center, Resonado is an ideal partner for our football program.”


Resonado was founded in 2017 by four Notre Dame students: Brian Cho, Christian Femrite, Erikc Perez-Perez and Peter Moeckel. Motivated by a shared passion for innovation and a desire to enhance the world around them, the team focused on developing an audio technology that would change the industry for years to come.


Resonado’s thinner, lighter and more versatile Flat Core Speaker (FCS) architecture gives manufacturers across dozens of industries greater flexibility to create and integrate audio products without the century-old constraint of traditional speaker geometry. The company has won numerous awards including invitations to TechCrunch Disrupt as a Top Pick and taking home 1st Place in the McCloskey Business Plan Competition at Notre Dame’s own IDEA Week.


“Partnering with Notre Dame is truly special for us as we met on campus and it’s where our company was founded and developed,” said Brian Cho, Resonado CEO.


This marketing partnership was secured through Notre Dame Global Partnerships, the joint venture company formed in 2018 between Legends and JMI Sports to oversee Notre Dame’s athletics sales, marketing, sponsorship, hospitality, multimedia rights and branding services on a local and national level.


“Notre Dame Athletics is excited to help Resonado achieve its ambitious vision by promoting their technology via our platform, while also collaborating to identify new growth opportunities,” said President of Notre Dame Global Partnerships Theodore Loehrke. “We are committed to leverage their patented technology to become the new standard for audio design, reinventing the shape of sound in sports and beyond.”

See also: Press Release