Chus Bueno

Managing Director, Iberia

Chus Bueno is the Managing Director, Iberia  for Legends International. He joined the company in October 2022, and oversees the development and implementation of Legends’ unique 360-degree platform of services in Spain.

Chus has more than 25 years of global experience in professional sports management and entertainment across all business disciplines. Before joining Legends, Chus held executive positions at the NBA for 12 years, most recently in the role of Vice President for Europe, Middle East and Africa. Prior to the NBA, he was the Managing Director of the Spanish Basketball Federation in Spain, organising the Eurobasket 2007 in Spain, as well as the Managing Director of SPAIN 2014 BID that Won the FIBA WC2014 in 2009.

Chus started his professional career as a professional basketball player in Spain. After retiring as a player, he initated his executive endevour in 1995 running the Basketball Players Association in Spain and Europe for 10 years.